The Challenge
Battle Born launched into a market where the established veteran-owned competitor (Clean Defense Force, Winder GA) had stacked 144 five-star reviews in 12 months. Hidden pricing, no scheduling guarantees, and outdated SEO across 17 of 18 competitors in the radius. The website needed to convert from Day 1 — no time to ramp.
The Approach
Built the website around three differentiators no operator in the corridor owned: (1) transparent published pricing, (2) the Same-Week Guarantee™ — booked within 3 business days or first service is half off, (3) soft-wash educational authority. Layered programmatic SEO across 6 cities × 6 services = 36 hyperlocal landing pages. Full schema.org JSON-LD, llms.txt for LLM citation, instant-quote calculator, 3-step booking with Resend + Supabase backend. Mobile-perfect, sub-1s LCP.
The Outcomes
Services Used
- site rebuild
- operator os
Ongoing
Battle Born Pressure Washing is a current Siteshop Digital client. Site is in active growth mode — we update this case study quarterly with new outcomes.